Jeremy Bloom and Rand Fishkin to Keynote iPharma 2015: CBI’s 14th Annual Marketing Innovation Summit

BOSTON, MA – CBI is pleased to announce two high profile keynote speakers for iPharma 2015, taking place May 14-15, 2015 in New York, NY. The 14th Annual Forum is the most compelling and forward-thinking marketing meeting for life sciences professionals. iPharma 2015 unites the ‘who’s who’ in the world of digital marketing, multi-channel strategies, branding, innovation, media and IT to share the latest trends and real world approaches to developing effective, innovative and compliant marketing campaigns. This year’s Keynotes will be delivered by Jeremy Bloom, World-Champion Skier Turned Unconventional Entrepreneur and Co-Founder of Integrate, as well as Rand Fishkin, CEO of Moz; Co-Founder of and Author of the “Art of SEO.”

Jeremy Bloom began his career in professional athletics — both as an Olympic Skier and NFL Football Player. While playing with the NFL in Philadelphia for the Eagles, he completed a business entrepreneurship program at Wharton Business School where he studied real estate and finance. In 2009, Jeremy launched, a health portal creating a dialogue between health experts and ordinary people throughout the world. Most recently, Jeremy was named by Forbes as 30 under 30. In addition to his athletic achievements and business accomplishments, Jeremy possesses a driving motivation to give back to those around him. Among his noteworthy accomplishments is the launch of the nonprofit foundation, Jeremy Bloom’s Wish of a Lifetime. This 501(c)3 foundation is a living memorial to his grandmother and grants wishes to 80, 90 and 100+ year old people across the country. His focus and motivation provide unbeatable inspiration for his team at Integrate and Jeremy Bloom’s Wish of a Lifetime.

Rand Fishkin uses the ‘ludicrous’ title, Wizard of Moz. He co-authored/co-founded the “Art of SEO,”, and Moz (he clearly likes doing stuff with other people). Rand’s an addict of all things content, search and social on the web, from his multiple blogs to Twitter, Google+, Facebook, LinkedIn and FourSquare. In his minuscule spare time, Rand enjoys the company of his amazing wife, Geraldine, whose serendipitous travel blog chronicles their journeys.

Life Sciences executives from Alcon Labs, Bayer Healthcare, Biogen Idec, Boehringer Ingelheim, Bristol-Myers Squibb, GE Healthcare, GlaxoSmithKline, Johnson & Johnson, Lundbeck, Merz, Novartis, Pfizer, Purdue Pharma, Shire, Takeda and many other leading organizations join Bloom and Fishkin to round out the highly anticipated agenda. iPharma 2015 is the industry’s premier meeting place for cutting-edge content, second-to-none networking and unparalleled programming. For more information or agenda updates, please visit

About CBI:

CBI, a UBM Advanstar company, is the leading provider of market-driven, unbiased conferences for the pharmaceutical, biotechnology, medical device and healthcare industries. CBI offers specialized information presented in interactive formats by thought leaders and regulators. For more information, please visit or contact Emily Forest, Senior Marketing Manager, at 339-298-2156 or [email protected].